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Poster: mickmac Date: Aug 29, 2012 4:44pm
Forum: GratefulDead Subject: Under 1200 Left

Got an email to hurry because there are less than 1200 copies of Spring 1990 left. Does the Grateful Dead need a new marketing plan? Has the previous soundboard policy of anything goes stunted sales? Is it the economy? I didn't purchase this because I have more Dead thean I'll probably ever listen to. Not to mention it's not my favorite era, even though I do listen to the Spring '90 tour once in a great while, I believe I have all these shows.Are they done as far as being a player in music sales? I don't mean this to be negative, just an open question.

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Poster: elbow1126 Date: Aug 29, 2012 6:37pm
Forum: GratefulDead Subject: Re: Under 1200 Left

I think after 5 years, Rhino has enough data to know exactly how many units are going to move. Maybe they missed on the E72 box but with the Dave's Picks the last two have sold out just as they were to be mailed out. I think the Grateful Dead are a niche market for commercial releases and Rhino has figured out the niche. They release 4 single show releases a year and to assure they can sell enough of them they do the subscription thingy and get their money for the year up front. Then they do a box release (Vault Box, Winterland 73, Winterland 77, Hampton, E72 and now Spring 90). Now they realize they can move 10K of these big boxes but just in case they do a sampler release for those on a smaller budget. I bet we will see more of these 6 plus show releases moving forward. They are easier to market with books and fake ticket stubs and therefore they can charge a little more. I think they misunderestimated (Thank you W!) the demand on E72 and thats why the shows came out as single releases.

The short answer to your question is that dead aren't done as a player in music sales. They are probably doing the same as always, but Rhino has figured out how to best utilize their investment by producing what they can sell and marketing it in a fashion to assure that it will sell (remember the GD got paid up front in this licensing deal).

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Poster: DeadATL Date: Aug 29, 2012 8:04pm
Forum: GratefulDead Subject: Re: Under 1200 Left

It would be interesting to know how many E72 buyers also purchased Spring 90.

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Poster: Tidewater four ten O nine Date: Aug 29, 2012 8:44pm
Forum: GratefulDead Subject: Re: Under 1200 Left

I for one (E72 buyer) won't be (purchasing Spring 90).

I can understand why the Dave's Picks all went reasonably quickly - all relate to popular periods.

I can also relate to why Spring 90 might need helping along a bit (maybe still popular, but not THAT popular).

For the number of times that I'll listen to them, the versions on the Archive will suffice until if/when they're pulled.

Keep on Truckin'

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Poster: bluedevil Date: Aug 29, 2012 8:54pm
Forum: GratefulDead Subject: Re: Under 1200 Left

Nor did I. E72 buyer not buying Spring 90. Not my cup of tea.

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Poster: DeadATL Date: Aug 30, 2012 4:43am
Forum: GratefulDead Subject: Re: Under 1200 Left

That makes at least three of us...

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Poster: Jack o' Roses Date: Aug 30, 2012 6:17am
Forum: GratefulDead Subject: Re: Under 1200 Left

four...

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Poster: unclejohn52 Date: Aug 30, 2012 6:40am
Forum: GratefulDead Subject: Re: Under 1200 Left

five... and if cliff bought in I would put my affairs in order - the end is near.

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Poster: elbow1126 Date: Aug 30, 2012 6:42am
Forum: GratefulDead Subject: Re: Under 1200 Left

6

Although I wouldn't be surprised if Cliff bought in. I think he has mentioned here in the past that he has purchased every commercial release. If he purchased The Warlocks box, why not this?

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Poster: DeadATL Date: Aug 30, 2012 7:17am
Forum: GratefulDead Subject: Re: Under 1200 Left

Is "era bias" a hate crime?

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Poster: William Tell Date: Sep 3, 2012 12:18pm
Forum: GratefulDead Subject: Re: Under 1200 Left

Ha!!!

That IS good; really a good one...

You all are looking for a rope, eh? My end is near, I fear...

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Poster: unclejohn52 Date: Sep 3, 2012 9:03am
Forum: GratefulDead Subject: Re: Under 1200 Left

You were absolutely dead right, dof my hat to ya.

Still feel that the end is near...

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Poster: mickmac Date: Aug 29, 2012 7:45pm
Forum: GratefulDead Subject: Re: Under 1200 Left

Didn't realize they got paid up front for music sales. So Rhino only has to cover price of manufacture and distribution then the rest is profit, not a losing proposition at all. Do they get the money from the clothing sales too?

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Poster: elbow1126 Date: Aug 30, 2012 3:00am
Forum: GratefulDead Subject: Re: Under 1200 Left

Not really up front. The were guaranteed minimum payments for each year, however those minimums were apparently as much money as they made in their peak years.

http://www.marinij.com/ci_4136208

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Poster: DeadATL Date: Aug 29, 2012 6:23pm
Forum: GratefulDead Subject: Re: Under 1200 Left

They've released a TON of music in the last 12 months.

E72 – 73 discs
Dave’s Picks 1,2,3 – 10 discs (I believe that’s correct including the bonus CD)
Spring 90 – 18 discs

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Poster: RJ_Squirrel Date: Aug 29, 2012 6:28pm
Forum: GratefulDead Subject: Re: Under 1200 Left

Not sure what you mean, as they sold out of each Dave's Picks (12000 each of the last two, in advance) without even bothering to pull them from this site.

The fact that they've sold 7800 copies of the new set actually seems like a lot, at $200 a pop for something that doesn't appeal to their entire audience.

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Poster: Slewfoot_2012 Date: Aug 31, 2012 6:00am
Forum: GratefulDead Subject: Re: Under 1200 Left

I purchased the Spring 1990 Box Set even though I had some hesitation at first. I'm so glad I pulled the trigger as it's quickly becoming my favorite Box Set they've released thus far. It is true that all the shows are available online in stellar sound quality, but the sound quality of this release blows everything else away. The multi-track aspects really shine. When doing the final mixing/mastering Jeffrey Norman did an especially good job of utilizing the crowd microphone to create an almost Matrix effect. This can be heard especially on the vocals and drums.

When I heard what dates were being released I initially thought the shows were haphazard in format. Why not just release the Copps and Nassau runs together I thought? But as I listen to the shows in order it really makes you feel like you're almost on tour. A fun exercise.

All the shows are wonderful - not a dud in the bunch. I highly recommend grabbing a copy if you like this era as it will make the music shine even brighter than before.

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